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Our Founders
Samuel Welch
I’m a Marine veteran turned AI entrepreneur focused on eliminating bottlenecks for service-based businesses. I spent 2 years selling over $5M worth of in-home solar systems, then launched a marketing agency to help companies generate qualified leads and appointments. After two years, I had increased my clients total revenue by over $10M. Throughout this process, I saw the same recurring challenge: companies can’t get to their leads fast enough. Many teams tried to fix it by hiring more setters, building bigger call centers, and even deploying generic chatbots…but none solved the root issue, leading to higher appointment costs and lost leads to competitors.
Alex Masters
I’ve spent the past five years in the solar industry mastering the entire lead-to-sale journey, from referral generation to lead setting and closing. For four of those years, I ranked among the top virtual appointment setters in the country before quickly moving into a high-level closer role. Along the way, I built what I consider the highest-converting lead-to-appointment strategy, credited with tens of millions in generated revenue, and created one of the most efficient lead follow-up processes and setter objection-handling protocols in the industry. The result: more HOT, qualified appointments and fewer leads slipping through the cracks.
